DIR Foundation

During the European week against Leukaemia (21st - 28th June), the DiR Foundation offered to transmit the Foundation's advert throughout their gyms on their own channel, DiRtv. In addition, they aired several messages regarding the donation of bone marrow, in order to help raise awareness.

The also collaborated with the 2010 christmas campaign "With 5 and on wheels". The aim of the campaign was to encourage online micro donations in order to buy 6 exercise bicycles for the José Carreras Foundation welfare flats. The Foundation provides the flats for people with low economic resources who are required to receive treatment far from their home. The DiR Foundation designed an exercise programme to help the patients to recover, on a physical and emotional level. We encourage you to download the programme for your own use.


Webpage updated 05/13/2021 07:41:50